{"product_id":"hardbody-777-skateboard-deck-7-77-bbs","title":"Hardbody 777 Skateboard Deck - 7.77\"","description":"\u003cp\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2032\/9159\/files\/Hardbody_logo.png?v=1752516085\"\u003e\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"0\"\u003eHARDBODY - \"777\" DECK (7.77\" BBS)\u003c\/h2\u003e\n\u003cp data-path-to-node=\"1\"\u003eLock into elite, underground street geometry with the \u003cb data-path-to-node=\"1\" data-index-in-node=\"54\"\u003eHardbody 777 Deck\u003c\/b\u003e. Hailing from the raw, independent architectural landscape of New York City, Hardbody specializes in clean, high-impact aesthetics backed by heavy-duty construction. Featuring a striking custom 777 graphic layout cleanly centered across the wood grain, this board delivers a premium visual look that stands out on a shop wall or charging street spots.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eCut to a highly specific, ultra-responsive \u003cb data-path-to-node=\"2\" data-index-in-node=\"43\"\u003e7.77\" width\u003c\/b\u003e, this premium plank is manufactured at the legendary \u003cb data-path-to-node=\"2\" data-index-in-node=\"108\"\u003eBBS (Generator) woodshop\u003c\/b\u003e to ensure an elite, long-lasting pop and unmatched structural response built to survive heavy impact.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"3\"\u003eTechnical Specifications \u0026amp; Board Details\u003c\/h3\u003e\n\u003cul data-path-to-node=\"4\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,0,0\"\u003e\u003cb data-path-to-node=\"4,0,0\" data-index-in-node=\"0\"\u003eBrand:\u003c\/b\u003e Hardbody (NYC)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,1,0\"\u003e\u003cb data-path-to-node=\"4,1,0\" data-index-in-node=\"0\"\u003eGraphic Variant:\u003c\/b\u003e 777 Classic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,2,0\"\u003e\u003cb data-path-to-node=\"4,2,0\" data-index-in-node=\"0\"\u003eDeck Width:\u003c\/b\u003e 7.77\"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,3,0\"\u003e\u003cb data-path-to-node=\"4,3,0\" data-index-in-node=\"0\"\u003eDeck Length:\u003c\/b\u003e 31.143\"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,4,0\"\u003e\u003cb data-path-to-node=\"4,4,0\" data-index-in-node=\"0\"\u003eWheelbase:\u003c\/b\u003e 14.0\"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,5,0\"\u003e\u003cb data-path-to-node=\"4,5,0\" data-index-in-node=\"0\"\u003eNose Length:\u003c\/b\u003e 6.54\"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,6,0\"\u003e\u003cb data-path-to-node=\"4,6,0\" data-index-in-node=\"0\"\u003eTail Length:\u003c\/b\u003e 6.4\"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,7,0\"\u003e\u003cb data-path-to-node=\"4,7,0\" data-index-in-node=\"0\"\u003eWoodshop Manufacturer:\u003c\/b\u003e BBS (Generator Distribution)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,8,0\"\u003e\u003cb data-path-to-node=\"4,8,0\" data-index-in-node=\"0\"\u003eConstruction:\u003c\/b\u003e 7-Ply 100% Premium North American Maple\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,9,0\"\u003e\u003cb data-path-to-node=\"4,9,0\" data-index-in-node=\"0\"\u003eColorway:\u003c\/b\u003e Custom Graphic Finish (Assorted Top and Center Veneer Stains)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"6\"\u003ePremium BBS Woodshop Engineering \u0026amp; Technical Geometry\u003c\/h3\u003e\n\u003cp data-path-to-node=\"7\"\u003eEvery dimensional coordinate of this 7.77\" chassis is calculated to maximize flip responsiveness and provide absolute control over technical street maneuvers:\u003c\/p\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eManufactured at BBS (Generator):\u003c\/b\u003e Widely recognized by core skateboarders as the absolute gold standard of modern skateboard manufacturing. BBS presses using premium North American maple veneers bonded with high-grade, low-moisture resins. This produces an incredibly stiff, snappy deck that resists chipping and retains its \"new board pop\" far longer than standard imports.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eThe 7.77\" Elite Technical Blueprint:\u003c\/b\u003e Measuring an exact, dialed-in 7.77\" wide, this rare dimension is a dream configuration for technical flip tricks, ledge purists, and skaters who want instantaneous board rotation. It shaves off unnecessary rotational weight, allowing for effortless pop height and rapid spin velocities.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eCompact 31.143\" Frame \u0026amp; Responsive 14.0\" Wheelbase:\u003c\/b\u003e Engineered with a streamlined length paired with a tight 14.0\" wheelbase. This specific combination maximizes pocket leverage and pop snappiness, making it incredibly easy to snap ollies high and whip the board around quickly during technical flatground strings or tight bank sessions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003eProportional Nose \u0026amp; Tail Leverage:\u003c\/b\u003e Featuring a 6.54\" nose paired with a snappy 6.4\" tail, this geometry provides an incredibly quick response off the pavement. The dialed lengths ensure immediate pop transmission, letting you actuate technical ledge combinations, quick flip-in, flip-out lines, and precise catches with minimal foot movement.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"10\"\u003eProduct Summary\u003c\/h3\u003e\n\u003cp data-path-to-node=\"11\"\u003eThe \u003cb data-path-to-node=\"11\" data-index-in-node=\"4\"\u003eHardbody 777 7.77\" Deck\u003c\/b\u003e is the premier choice for raw street skateboarders, technical ledge purists, and core deck collectors who demand premium woodshop construction and modern independent geometry. By matching a premium \u003cb data-path-to-node=\"11\" data-index-in-node=\"226\"\u003eBBS 7-ply maple chassis\u003c\/b\u003e with a highly agile \u003cb data-path-to-node=\"11\" data-index-in-node=\"270\"\u003e7.77\" wide frame\u003c\/b\u003e, Hardbody delivers an uncompromised street tool built to pop crisper, slide smoother, and handle intense griptape friction.\u003c\/p\u003e\n\u003cp data-path-to-node=\"12\"\u003e\u003cb data-path-to-node=\"12\" data-index-in-node=\"0\"\u003eKeywords:\u003c\/b\u003e Hardbody Skateboards, Hardbody NYC, 777 Deck, Hardbody 7.77, BBS Woodshop, Generator Distribution, Technical Skateboarding, Skateboard Deck, Hardbody Columbus.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" class=\"p1\"\u003eMade in Mexico: BBS\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\" class=\"tags\"\u003eGrip tape not included \u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"tags\"\u003e\u003ca href=\"https:\/\/embassyboardshop.com\/collections\/griptape\" title=\"Griptape\"\u003eClick here to add grip \u003c\/a\u003e\u003c\/div\u003e","brand":"Hardbody","offers":[{"title":"7.77” – Length: 31.143” \/\/ WB: 14”","offer_id":42283601985591,"sku":"HBA126011","price":74.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2032\/9159\/files\/HARDBODY_777_2026.jpg_900_embassy.png?v=1782323353","url":"https:\/\/embassyboardshop.com\/products\/hardbody-777-skateboard-deck-7-77-bbs","provider":"Embassy Boardshop","version":"1.0","type":"link"}